Fujifilm GFX-100RF Digital Camera (Silver)

The One and Only

Large-format photography has never been so portable. The compact, lightweight design of GFX100RF means its detail-rich 102-megapixel resolution can always be close at hand. With a precision-crafted aluminium body, tactile analogue controls, and versatile aspect ratios, it brings creative joy to your hands, eyes, and heart. 

Rangefinder Style

GFX100RF’s offset viewfinder offers a unique photographic experience that will help elevate your image making. True to other classic rangefinder-style models, its design is the perfect match for the small, fixed lens and quiet shutter, while also providing an active image-making experience where it’s easier to see and follow what lies beyond the frame. 

A Small Body That Opens up a Big World

Designed to fit any bag, GFX100RF weighs just 735g, making it an effortless carry. No matter where you are, the power of large-format photography is always by your side, ready to deliver your own unique perspective.

Aspect Ratio Dial

GFX100RF’s new Aspect Ratio dial lets you quickly select a frame shape to match your creative vision. From the iconic ratios that shaped photographic history – such as 5:4, 3:2, and 1:1 – to the ones that define Fujifilm’s legendary past – including 17:6, 3:4, and 65:24 – nine different options are available.

Dial in the Delight of Photography

The machined aluminium dials offer a tactile feel and an impeccably smooth movement to deliver an unparalleled user experience. Operating the dials is an interactive dialogue with your camera, with each adjustment of shutter speed, ISO, or aperture ring a moment to savour. Even the digital teleconverter transcends mere cropping or trimming, transformed into a physical delight through the action of its toggle selector.

Intuitive Interface, More Immersive Creative Experience

The UI provides all the necessary information while keeping your focus on image-making. With the new 3:2 LCD, icons are optimally placed for clarity, while the new Surround View feature adds semi-transparent overlays or lines to show the area outside the frame, giving photographers greater freedom and a more immersive experience.

Precise, High-Magnification EVF

A viewfinder provides a crucial connection between the three-dimensional world and your two-dimensional image of it. GFX100RF’s 0.5-inch, 5.76 million dot OLED EVF has a maximum magnification of 0.84x to deliver a seamless connection between the two.

Uniquely Crafted

A camera isn’t just a tool for making images, it’s inherently part of the creative process. In GFX100RF, this philosophy comes to life with beautifully machined aluminium components, from the top plate and baseplate to the aperture ring, hot shoe cover, and battery door. The sharp, defined edges, solid build quality, and unique warmth retained through its thermal properties create an unparalleled tactile experience. Each detail, crafted with the dedication of a master artisan, turns every interaction with the camera into a source of inspiration and joy.

A Natural View

The 35mm focal length (equivalent to 28mm in 35mm format) is revered for its natural perspective, closely matched to our field of vision. Paired with the remarkable 102-megapixel large format sensor, it creates a synergy that records the world with stunning clarity and precision.

Newly Designed 35mm f/4 Lens

The lens uses ten elements in eight groups, including two aspherical lenses and Nano GI Coating to reduce reflections across the frame. This design keeps the lens compact while delivering excellent image quality. Sharpness is consistent from center to edges, while autofocus is smooth and accurate thanks to the DC motor. For the first time in the GFX System, the lens includes a built-in 4-stop ND filter and leaf shutter that syncs flash at any shutter speed. These features give more creative control, especially when working outdoors in bright conditions.

Focusing Down to 20cm

With a minimum focus distance of just 20cm from the front of the lens, GFX100RF invites you to get close enough to feel and experience the scene. As you move closer, the shallower depth-of-field creates stunningly soft bokeh to deliver a look only a large format camera can provide.

Overwhelming Image Quality

Image quality is one of the most important aspects of camera performance. It’s what allows you to record textures, delicate colours, and smooth tonal gradations – and create photos that can be cropped or printed large without losing detail. GFX100RF takes the core purpose of photography – recording moments – to the next level, making incredible results easy to achieve.

With its GFX 102MP CMOS II large format sensor, and the high-speed X-Processor 5 image processor, it sets a new standard. The redesigned pixel structure and microlens layout of the sensor provide a wide dynamic range, low noise, improved sharpness, and autofocus accuracy from edge to edge, combining to deliver the exceptional image quality GFX System is known for.

Fast and Accurate AF Performance

Thanks to improved algorithms, predictive autofocus and face/eye detection have evolved. Additionally, AI subject detection AF, which utilises deep-learning technology, recognises a wide range of subjects such as animals, vehicles, and birds. Tracking AF for video has also been enhanced, enabling easy subject tracking with touch controls.

Meeting the Needs of Visual Storytellers

GFX100RF delivers smooth 4K/30p 4:2:2 10-bit video recording. With a base ISO of 100, it offers low noise for shooting, while F-Log provides 13+ stops of dynamic range for rich tonal expression and high flexibility in post-production. Additionally, it features digital image stabilisation (DIS) to correct camera shake and walking motion during video recording.